Insights

The branding landscape is evolving rapidly, with consumers demanding more authenticity and purpose from the brands they engage with. By understanding the significance of authenticity, trust, and community, brands can better connect with their audiences and respond to their expectations in this dynamic environment.

Singapore’s Web3 ecosystem matures, driven by clear regulations and a new class of Web3 & Crypto top voices. These leaders are bridging the gap between traditional finance, technology, and governance to build a secure and sustainable digital future.

Discover top Hong Kong based thought-leaders and communities whose proven track records, regulatory credibility and distinctive niches can boost your next Web 3 & crypto campaign.

Unlock the strategies for effective Xiaohongshu marketing in Singapore. This guide offers insights into engaging Singaporean users who seek practical, trustworthy content and highlights the substantial potential for brands, particularly within the finance sector.

Xiaohongshu is experiencing significant growth in Hong Kong, with users actively seeking brand and product information on the platform. We provide strategic insights for marketers, especially those in financial institutions, on effectively leveraging the platform.

Avoid common pitfalls when selecting a digital marketing agency — from unclear objectives to unrealistic timelines and unfair pitch practices.

Discover how to choose the right digital marketing agency — from team experience and regional leadership to proven credentials and a transparent tech stack.

Four essential questions to ask when choosing a digital marketing agency.

Explore Malaysia’s evolving social media landscape with industry-specific insights and must-know case studies.

Welcome to our 2024 guide for TikTok influencer marketing in SEA. In this article, we will continue discussing the rise of TikTok in APAC and you will learn how to pick the right TikTok influencers for your brand campaign and how to set up the right KPIs.