How to properly activate retargeting on social media? What are the capabilities of each social media? Here is our simple guide to social media retargeting!
Take a look at the world’s biggest event for marketing creativity—Cannes Lions—by analyzing five awarded campaigns through our lens: Asian-focused, Social-oriented, and Content-first.
Before you’re investing your time and money in Instagram Stories, you need to have a clear idea of how to measure the performance.
Ever thought of optimizing your brand’s Wechat SEO? Here in this article we will show you how.
WeChat has pushed a series of updates that affects official accounts. Discover WeChat’s latest updates and understand how you can adjust your WeChat strategy.
Build your website for your target customers, not just because your rival has one.
Here is the last part of our 3-article series about KOL campaigns: how to properly activate the KOLs you selected?
When you need to maintain strong media relations, you better provide them with highly relevant and engaging content.
Social media is not only a part of marketing strategy, but also a catalyst for other marketing activities.
Here is our second paper of our 3-article series about KOL campaigns, get ready to select the best KOLs for your brand!