Here is our second paper of our 3-article series about KOL campaigns, get ready to select the best KOLs for your brand!
How to implement a KOL campaign? 1/3: defining your objective
If your brand targets at young Chinese females, you must understand the Little Red Book.
Companies need to be thinking about how to engage their employees on social media in a coordinated fashion.
Get ahead in influencer marketing strategy in 2018!